Tangensys • Plan, deliver, measure
Outsource PPC management
Keep campaign authority, client approvals and conversion evidence connected. Delivery is based in Noida, India, with responsibility and review arrangements agreed in writing.
The work to plan together
A scope shaped around this requirement.
- Account access and budget limitsScope
- Creative and landing-page approvalReview
- Tracking definitions and lead feedbackCheck
Where this partnership needs clarity
Outsourced management can stall when one team controls budget, another supplies creative and nobody checks lead quality. Name those owners and the changes the campaign manager may make without waiting for new approval.
- CampaignSearch, Shopping or social ads
- Landing pageMatches the ad’s offer
- Contact clickA call or WhatsApp click shows interest only
- Completed enquiryA form sent or a contact confirmed
Responsibilities to assign before starting
- Account access and budget limits
- Creative and landing-page approval
- Tracking definitions and lead feedback
- Campaign changes and reporting evidence
A practical example
A pilot can validate one campaign’s conversion path and weekly decision process. Review whether the report separates spend, forms, contact clicks and suitable leads before extending the scope.
This is an example of a pilot structure, not a claimed client engagement.
A review route before more capacity
Agree the deliverables and a nominated approval owner before allocating work. A blocker should identify the missing input, its effect on the milestone and the decision needed to continue.
Confidentiality, account access, review rounds and handover responsibilities follow the actual task. Availability and working-hour overlap are confirmed rather than advertised as universal.
Practical detail
A pilot with an inspectable sign-off note
An illustrative first engagement focuses on one clearly defined enquiry campaign. It lets both teams review delivery and coordination before extending the scope.
| Part of the work | Example output | How to review it |
|---|---|---|
| Output | Offer/targeting brief, campaign draft, tracking QA and budget approval | Included quantities and dependencies belong in the written brief. |
| Buyer review | The buyer approves spend authority and the outcome definition | Resolve comments through one nominated decision owner. |
| Handover | Account ownership, approved settings and qualification feedback | Record accepted work, remaining blockers and the next scope decision. |
Make remote delivery inspectable
Inputs and access
For campaign preparation and regular review, prepare approved offer, account access, tracking and budget authority. Use an agreed secure access route and identify missing dependencies before committing to implementation.
Review the complete task
Trace a campaign draft through launch approval, conversion QA and qualification feedback. Separate a prepared output from an approved or deployed one. A remote arrangement should make that status clearer, not hide it behind activity totals.
Operating ownership
Agree communication, changes and handover with one decision owner. The delivery base is Noida, India. Actual capacity and specialist capability need confirmation before a larger commitment.
Keep commercial decisions with the budget owner
The remote manager may prepare targeting, creative and review recommendations without authority to increase spend. Record the nominated approver and how urgent account issues are escalated. Access to billing or campaign controls should reflect the agreed responsibility.
The first handover should include tracking tests and qualification definitions. Sales staff provide supported suitability feedback while the manager reviews account evidence. A campaign report should not count every contact click as a completed conversation or conceal media costs inside a management fee.
Who should pay the advertising platform?
The business normally retains its account and budget ownership. Any different arrangement must be explicit. Media payments and management fees are separate responsibilities in the agreement.
Can you work with our existing team?
Yes. We agree a defined part of the work and the decision and review responsibilities.
Is white-label delivery available?
Yes, where agreed. Your agency can retain the client relationship while delivery and reports follow the approved branding and communication route.
How do time zones work?
Calls and any working-hour overlap are agreed for the engagement. Our team is based in Noida, India.
Who owns the accounts and outputs?
The agreement records ownership, access and handover. Your business accounts remain under your control.
How is the work priced and scheduled?
The quote reflects service scope and responsibilities, with milestones and dependencies stated. A custom quote is provided within 2 working days.
Explore the related services
Let’s agree the right next step.
Tell us your goals and current setup. We’ll recommend a practical starting point and provide a custom quote.
Custom quote within 2 working days