Tangensys • Plan, deliver, measure
Online reputation management
Correct inaccurate business information and build a routine for genuine feedback. Respond thoughtfully to criticism rather than trying to make it disappear.
The work to plan together
A scope shaped around this requirement.
- Search results auditScope
- Review generation and repliesReview
- Profile and content buildingCheck
- Be foundSearch, maps and AI answers
- Be chosenClear pages and offers
- EnquiryCall, WhatsApp or form
- Follow-upYour team responds
In short
What does Online reputation management involve?
Online reputation management improves what people see when they search your name: reviews, profiles, articles and responses.
When Online reputation management is a useful fit
Businesses with negative reviews
Assess genuine feedback and appropriate reply or reporting routes without promising removal.
Leaders and brands
Check inaccurate public information and prepare responses grounded in verified facts.
Multi-location businesses
Keep location information and review handling consistent without blending different branches.
Problems worth addressing first
Use these situations to identify the work that deserves attention before expanding the scope.
- Negative results appear for your name
- Reviews are few or unanswered
- Old news dominates results
A practical example
A complaint about an unresolved order should reach the support team. A respectful public reply can explain the contact route without sharing private customer details.
This is an illustrative scenario to explain the approach, not a claimed client project.
The work we can include
The final quote identifies the deliverables, quantities, approvals and exclusions. Select the work that serves your goal rather than assuming every item is required.
- Search results audit
- Review generation and replies
- Profile and content building
- Monitoring
Where we usually begin
Platforms decide whether content breaks their rules. We cannot promise removal of criticism, control search results or create customer reviews.
Practical detail
Use the right response for the review
An illustrative review workflow distinguishes a genuine complaint, a question and content that may violate the platform’s policy.
| Part of the work | Example output | How to review it |
|---|---|---|
| Genuine complaint | Acknowledge the issue and move private details to staff | The public reply does not expose a customer’s personal information. |
| Ordinary feedback | Thank the reviewer and answer relevant points | The response is specific, calm and consistent with the service record. |
| Possible policy violation | Record the policy reason and submit an appropriate report | A request for removal is not treated as guaranteed removal. |
| Recurring issue | Send the pattern to the service owner | The business fixes the operational problem rather than only changing reply wording. |
Reputation work cannot make legitimate criticism disappear. Request honest feedback from eligible genuine customers without incentives or selecting only satisfied people.
Respond to the underlying issue as well as the public comment
Reputation work begins with accurate information and a reliable response process. A negative comment may reveal a service failure, misunderstanding or incorrect listing. Treat those causes differently rather than assuming every criticism needs to be removed.
Agree who can reply publicly and which cases need private staff review. Responses should be factual and avoid exposing customer information. Genuine feedback invitations should be neutral, with no selective positive-only request or reward for a favourable review.
Keep a record of listing corrections, response actions and recurring concerns. A request to a platform does not guarantee removal. Better public communication can support trust, but it cannot substitute for resolving an actual service problem.
Free growth review
Start with a clear scope and a practical next step.
Tell us what you want to improve and share the relevant website or project details. We will review the starting point, recommend a suitable scope and provide a custom quote.
The initial review is free. Delivery, third-party charges and ongoing support are quoted separately.
Process
How the work is delivered
Review the starting point
Review the current setup, examples of the problem and the information needed to agree the work.
Agree scope and sign-off
We identify the bottleneck in the customer journey and review the available evidence. The plan separates the changes worth making now from ideas that need further validation.
Deliver and review
Delivery follows an agreed scope and approval process. Reporting explains what changed, what the data supports and where further work or measurement is needed.
Hand over the next steps
Review the agreed outputs together. Confirm what your team maintains and what needs a separate ongoing arrangement.
What progress should mean
Measures that match the work
Review response coverage, recurring complaint themes and visibility of accurate profiles. Monitor meaningful changes rather than celebrating only a higher average rating.
A record of delivery
See what was completed, reviewed and still dependent on access or approvals. Project delivery and business results are reported separately.
Clear limits in the data
We explain what can be verified and where a result is only an estimate. Contact clicks, conversations and sales are different actions.
Scope and responsibilities
You keep ownership of your business accounts and approved deliverables under the agreed contract. Any third-party licences, subscriptions or usage fees are identified before you commit.
Can you guarantee removal of a bad review?
No. Platforms decide whether content violates their policies. We can discuss documenting a genuine issue and using the supported reporting route. Honest criticism should be handled through appropriate business response rather than a promise to erase it.
Can you remove every negative review?
No. Platforms decide policy-based removals. Genuine criticism needs an appropriate response and service recovery, not a false deletion promise.
Should a complaint be answered publicly in detail?
Usually acknowledge the issue without disclosing private records, then route the conversation to an authorised staff member.
Can you delete negative content?
Only where platforms’ policies allow removal. We focus on genuine reviews and better content.
How is Online reputation management priced?
We quote against your goals, current setup and agreed scope. The quote separates delivery from third-party costs and ongoing support. You receive a custom quote within 2 working days.
How long does the work take?
The timeline follows the size of the agreed scope, access, content and approvals. We confirm milestones in the quote; a simple change and a full implementation need different schedules.
How will we communicate?
Your point of contact agrees a review rhythm with you. We use email, WhatsApp and scheduled calls, with decisions and scope changes recorded clearly.
What do you need to get started?
Share your current website or system, your main goal and examples of what is not working. We then agree the access and information needed for discovery.
Is everything included in the free review?
No. The free initial review helps define the next step. Detailed research, design, implementation and ongoing support are included only when stated in your quote.
Explore the related services
Let’s agree the right next step.
Tell us your goals and current setup. We’ll recommend a practical starting point and provide a custom quote.
Custom quote within 2 working days